ABOUT PRIMA
Roads in India are undergoing a transformation, as reflected in the Golden Quadrilateral Project and the NS-EW corridors which connect the major cities with world-class highways. Is it not time to bring about a transformation in the trucks plying on these roads?
We at Tata Motors bring you the Prima range of multi-axle trucks, tractor-trailers and tippers – a range of world-class commercial vehicles for the Indian transporter.
For every user
The new Prima range of trucks offer several applications to meet varied end-user requirements. A combination of increased productivity and longer life makes the Prima range an indispensable asset – be it to large captive users, miners, transporters or owner-drivers who operate small fleets.
Shaped by technology from across the world
Tata Motors has relied on know-how and technical expertise from across the world to develop the Prima range – Italian cab design, engine technology from the USA and Europe, gearbox expertise from Germany, chassis frame know-how from Mexico, sheet metal dies from Japan and Korea combined with Swedish precision on a robotic weld line.
Binding it all together is the in-house experience of Tata Motors engineers based in India, as well as engineers of Tata-Daewoo Commercial Vehicles Company Limited, South Korea.
All in all, a worldwide effort to bring “The way the world trucks” to India – Prima.